OTBA General Trading was founded on three simple principles: operational excellence, quality products, and superior customer service. More than four decadeslater, we zealously uphold these principles. They are not only the cornerstones of our success, but are also our pathfinders into the future. Since our inception in 1985, we have been witness to a radically changing business environment; domestically and globally. OTBA has adapted to the changes and successfully evolved and diversified. Today, our corporate standing is a testament to this ability. Throughout the years, we have allowed our business philosophy to mature, yet remain flexible. This approach has eased the integration and management of our diversification and evolution. We believe innovation and decentralization give us our competitive edge. OTBA has emerged as one of the leading groups in UAE and the region by keeping a watchful eye on thebusiness environment and constant process improvements. Our corporate values center around our customers: honesty in all our relationships, integrity in financial commitments; uncompromising quality, and individual empowerment. These ideals define our reputation today. As we look forward to a challenging and rewarding future, OTBA stands committed to the philosophies and ideals that have brought us so far. As we expand and diversify, seeking new frontiers to explore and develop, we are confident that our values will guide us on the right path. OTBA's most valuable assets today are the thousands of loyal and dedicated employees who wear the OTBA badge, and we ensure that they embrace our expansion.